Building products that ship

Full-stack product engineer with 8+ years shipping SaaS features end-to-end. I live in PostHog daily and build across React, TypeScript, Django, and infrastructure.

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What I Do

Discovery

1,400+ session replays reviewed. Analytics, session replay, and user research to understand what users actually do.

Engineering

React, TypeScript, Django, and infrastructure. Recently took a repo from empty to production in 2 weeks.

Experimentation

Feature flags, A/B testing, and a Measure → Understand → Experiment → Decide loop across engineering and product.

Recent Work

Full-Time Work•2024

MyBaseGuide

Military base resource platform modernized from WordPress to Next.js in one month, preserving SEO and serving military families.

Next.jsSanity.ioSEOContent Migration

Side Project•2025

Observare.ai

AI-powered observability platform. A venture that provided invaluable lessons in product-market fit.

AI/MLSaaSStartup

Latest Writing

April 2026

How Session Replays Killed Two Hypotheses and Found the Real Product

I set out to answer which view users prefer. I ended up discovering neither one mattered — and that the real product was a search bar tucked in a sidebar.

April 2026

Building a Product Intelligence Loop: From Dashboard to Culture Change

Someone half-jokingly told me I could own our analytics tool. Eight weeks later, our CTO was self-serving data to challenge product assumptions on launch morning.

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